Reef Launches Freelonging: An Interactive Marketing Campaign

Reef is proud to announce Freelonging: an interactive marketing campaign aimed at engaging today’s action sports youth culture. Freelonging is a mash up of freedom and belonging, free to explore a world of infinite possibilities while belonging to something that means more to life itself…surfing. Freelonging invites the consumer to become a part of Reef [...]

Surf Night: Benefitting The Dean Randazzo Cancer Foundation

DATE: August 11, 2008
TIME: 6:00 pm
Tons of giveaways from your favorite surf companies and local surf shops and professional autograph signings.
Gor tickets and more information go to www.blueclaws.com and www.deanrandazzocancerfoundation.org

Reef’s own Tim Boal finishes runner-up in the US Open of Surfing

Reef rider Tim Boal put on an amazing performance this past week in the US Open of Surfing held at Huntington Beach.  Blazing his way through the early rounds, Boal found himself going head-to-head with Nathaniel Curran in the finals.  Putting in a solid effort, Boal finished with a second place putting him that much [...]

The Gerr Hall of Fame Party - Friday, July 25!

Brad Gerlach set to be inducted into Surfers Hall of Fame

Huntington Beach — Brad Gerlach, modern big wave charger, former world-class competitor and innovative promoter, joins Mike Parsons, Sean Collins and Wayne “Rabbit” Bartholomew as the 2008 inductees into the Surfers’ Hall of Fame, at 10 a.m. Friday, July 25 in front of Huntington Surf & Sport (corner of PCH and Main).
Gerlach was born in [...]

Reef’s Bobby Martinez Scores a Perfect 10 at the Billabong Pro at Jeffrey’s Bay

The second perfect 10 of the Billabong Pro JBay was earned by Bobby Martinez (USA) today. The deep barrel Martinez emerged from was clearly the wave of the day.
“It was a weird wave because I took off and couldn’t see – the sun was in my eyes,” Martinez said. “I’m not even sure why I [...]