We don’t measure travel in miles. We measure it in experiences – horseback rides on wild beaches, surf checks in the van, old singlefins, and new friends, gracefully stepping down the road or toward the nose. And this season Reef has assembled just the kind of artisan-crafted hanging footwear perfect for your trip.
We love and laugh. We are the surfers, the artists, and the wanderers who are just passing through.
Artist Cyrus Sutton is a throwback. It’s not so much about the boards he rides, but a throwback to the surfer as an individual. Cy understands our system of goods and services, and while he may askew consumerism, he’s is not afraid of hard work. To truly live DIY ethics requires a lot of just that.